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Trust as Our Most Important Metric
The 2026 Edelman Trust Barometer report was released recently. It’s a report that measures trust in institutions globally, and no surprise, it’s not looking great. Not only is trust declining, but insularity is increasing as people increasingly only trust people and institutions like them. Our realities are not shared, and we are retreating into smaller circles of trust. You don’t need to read this report to understand this happening; you just need to read the news. The repor

Robert Osborne
Jun 223 min read


TOG Chat: It's All About Trust
For many organizations trust is something that is assumed and not questioned. We know we're doing good work, we know we're doing it competently, and we know that we are putting everything we have into making the world a better place. But being trustworthy and being trusted are two different things. In this Chat, Bob and Laurel discuss the role of trust in fundraising and community engagement, share recent research that suggests the nonprofit sector is not nearly as trusted as

Robert Osborne
Jun 181 min read


TOG Chat: Fundraising Pet Peeves
Bob and Laurel share some of their biggest fundraising pet peeves. Join them to see if your biggest pet peeve made the list. And if you have one that we didn't mention, we'd love to hear about it!

Robert Osborne
Apr 101 min read


TOG Chat: Why Vision Matters
Join Bob and Laurel for a discussion around organizational vision, why it is important, common roadblocks to creating vision, and how to utilize it effectively. If your looking for support creating your organization's vision, contact us at mail@theosbornegroup.com .

Robert Osborne
Mar 171 min read


TOG Chat: Starting 2026 Strong
Bob and Laurel kick off the new year with some thoughts on what to focus on now for a strong 2026.

Robert Osborne
Jan 51 min read


TOG Chat: AI in Fundraising
In our latest chat, Bob and Laurel share their thoughts on the role of AI in Fundraising and some things to consider as you integrated new tools into your organization.

Robert Osborne
Dec 2, 20251 min read


TOG Chat: Systems for Major Gifts Success
Implementing a strong major gifts program is about more than knowing how to build strong donor partnerships. It requires having...

Robert Osborne
Sep 22, 20251 min read


TOG Chat: Demystifying Foundation Fundraising
Join Bob and Laurel as they discuss the many "rules" that we're taught about foundations and why some of them might be holding us back...

Robert Osborne
Sep 7, 20251 min read


TOG Chat: The Power of Small Events
Small, simple events can be a powerful part of your development strategy. In this TOG Chat, Bob and Laurel discuss different types of...

Robert Osborne
Aug 1, 20251 min read


TOG Chat: Engaging Donors During Uncertainty
In this TOG Chat Laurel and Bob they discuss the challenges many nonprofits are facing with uncertainty around potential funding cuts and...

Robert Osborne
May 5, 20251 min read


New TOG Chat with Bob & Laurel
Join Bob and Laurel for the latest TOG Chat where they catch up on a variety of topics, including fundraising during uncertainty, board...

Robert Osborne
Mar 18, 20251 min read


Donor Engagement at Scale Webinar
In recent years, the nonprofit sector has faced a challenging fundraising landscape, evidenced by a multi-year decline in giving. This...

Robert Osborne
Sep 26, 20241 min read


TOG Chat: Preparing for a Campaign
We're hearing from more and more organizations that they are thinking about conducting a campaign. Whether you're looking to raise funds...

Robert Osborne
Aug 5, 20241 min read


TOG Chat: Supporting Nonprofit Managers
In this latest Chat Bob, Karen, and Laurel respond to a recent article that shares the disconnect between managers and employees and how...

Robert Osborne
Jun 14, 20241 min read


TOG Chat: Effective Events
As we dive into event season, Bob and Laurel discuss how to get the most out of your events and offer some ideas around other events to...

Robert Osborne
Apr 15, 20241 min read


TOG Chat: Boards & Fundraising
In our latest chat, Bob and Laurel discuss the role of the board in fundraising - the challenges and opportunities to best engaging this...

Robert Osborne
Mar 18, 20241 min read


TOG Chat: Social Media & Fundraising
Bob and Laurel discuss opportunities and challenges in utilizing social media in your fundraising program and how to set right-sized...

Robert Osborne
Feb 21, 20241 min read


The Osborne Group Chat: Three Keys to Success in 2024
2024 is looking to be a year full of fundraising opportunities and challenges. In the latest TOG Chat, Bob and Laurel discuss three keys...

Robert Osborne
Feb 8, 20241 min read


Your Three-Minute Year-End Priority Check-in
The last six weeks of the year are, for many fundraisers, some of the busiest of the year. Bob and I recently posted a TOG Chat on...
Laurel McCombs
Nov 16, 20233 min read


The Osborne Group Chat: Prioritizing Your Year-End Activities
As we enter some of the busiest fundraising weeks of the year, Bob and Laurel share some thoughts and tips to help you prioritize your...

Robert Osborne
Nov 7, 20231 min read
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